E-MOP

a quality online panel

E-MOP

a quality online panel

What the market has to offer

  • GLarge panels formed on the basis of their participants’ own initiative.
  • More active profiles of Internet users.
  • The professionalisation of the “respondent”.

E-MOP minimises bias

The request for collaboration is made through a telephone survey of a probability sample of the Spanish population. “Voluntary membership on own initiative is not accepted”, which guarantees…

  • … natural presence of the diversity of internet users according to the type and level of internet use: email as a necessary condition. From the “geek” to the basic internet user.
  • representative results without the need to force quotas. Real consumer profile.
  • … continuous adjustment to the profile of the internet user. ermanent updating of the panel.

E-mop panellists are not professionals

  • They are invited to participate a maximum of twice a month.
  • 70% of panellists have been panellists for less than 2 years.
  • They are not looking for money. 40% of panellists donate their incentive to an NGO.

E-mop panellists are not professionals

  • They are invited to participate a maximum of twice a month.
  • 70% of panellists have been panellists for less than 2 years.
  • They are not looking for money. 40% of panellists donate their incentive to an NGO.

E-MOP OFFERS

GLOBAL SERVICE

All E-MOP processes and technologies are developed in-house.

VERSATILITY

E-MOP adapts to the needs of each client with customised studies.

QUALITY

Recommendation of the use of E-MOP when it really fits the target public.

The study is directed and controlled by Imop’s research technicians. The sampling, the questionnaire and the analysis of the results are carried out by experts in social and market research analysis.

The study is tabulated on an ad hoc basis, according to your objectives.

We respect the pace of the internet user. We seek the response of the entire sample, not just the quickest, through adjusted field times that allow for the necessary reminders to be made.